John Parkinson Agency
Established in 1989 John Parkinson Agency is a global management agency representing some of the biggest names in photography, styling, art direction and consultancy.
I managed and curated all social media channels for the agency from March 2023. During my time at the agency I accomplished substantial social media growth - especially within LinkedIn which had an increase in following of 75% under my management.
Promotion of new content in line with the agencies tone of voice as well as the clientele’s tone of voice. Posted on a rota curated by myself including relevant social media holidays ensuring the hashtags are current to allow for maximum engagement.
WEBSITE
Curation of the website Via WordPress to provide up to date portfolios of talent represented by the agency.
Promotion of new content in line with the agencies tone of voice as well as the clientele’s tone of voice. Posted simultaneously with Instagram content to reach a more professional audience and boost booking engagement.
EMAILS
Booking and liaising with various industry professionals to book and promote talent represented at the agency.
MAILCHIMP
Curation of promotional emails via MailChimp to boost engagement and bookings with talent represented by the agency. I was able to introduce the use of GIFs within these emails which significantly increased engagement.